Angel wrote about our experience selling pulled pork sandwiches at Trade Days, so I don’t have to.  I’ll just add that although we didn’t sell all the meat or make a lot of money, I’m glad we did it.  We learned a few things, and who knows how many people have our name rattling around in the back of their minds now and might think of us for pork in the future.  I suppose that’s the way of all marketing: you have to spend a certain amount of time or money just building name-recognition, even if it doesn’t involve direct sales at the time.

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My only quibble would be that I’d move mimes up to #2.  (From GraphJam.com)